Co-Founders Ali Ansari and Mariam Ansari launched Pakistan’s First Online Health & Fitness Directory Website with the aim to bring all businesses in the Fitness Industry onto one platform.

Triple”B” Theory – BEGIN | BELIEVE | BECOME – TBT as Pakistan’s First Health & Fitness Directory Website dedicated to bringing awareness and motivation to the common people of Pakistan and bringing all successful fitness entrepreneurs together.

The Directory can be found at the following website: www.tbtfit.pk
It focuses primarily on businesses nationwide that can subscribe under the following categories [GYMS, BOOTCAMPS, CLUBS, APPAREL, SPORTS EQUIPMENT, TRAINERS, FOOD & BEVERAGES, SUPPLEMENTS and more.]

This brother and sister sibling team is in it to win it and their passion for fitness is stronger than ever.

“As the fitness craze is on the rise in Pakistan, this initiative was taken to make it easier for people like you and me to find out what all is going on in the country. Rather than going for what you have only heard of or scene, you can choose from a variety of options in Pakistan that you might have not known that even existed. I was surprised myself after my primary and secondary research.” Says Ali Ansari.

Mariam Ansari said ““Triple “B” Theory is very close to my heart as it was my daily motivation every morning when I looked at myself in the mirror. I had written BEGIN | BELIEVE | BECOME with a marker on my mirror to remind myself that I CAN & I WILL reach my goals. Nothing is impossible. The beautiful part is that we turned it into a motivation for everyone.”