Pakistan International Airlines (PIA) and Askari Bank Limited has signed a Memorandum of Understanding for launch of Co-Branded Credit Card where both organizations will be offering their services for the benefit of large number of customers in Pakistan t
Renowned hair care brand Keune is launching a whole new range of consumer-oriented hair treatments line called ‘CARE’. The brand held an experiential Meet & Greet exclusively for beauty connoisseurs of Lahore, Islamabad and Karachi where they became first
Deepak Perwani launched his bridal atelier with much fan fare to the effect of models waltzing around in his latest bridal collection. Hair, makeup and choreography for the event was done by Maestro Tariq Amin. The event’s PR was handled by Take ll. Faceb
In an exclusive music launch event, the nation’s heartthrob AtifAslam launched the album for the upcoming social comedy film “Actor in Law”. Ahmed Ali Butt hosted the event, which featured a performance by Atif along with the full attendance of cast and c
Lahore welcomed Emporium Mall at the end of June with open arms. The newly launched mega mall is located in Johar Town and boasts a variety of branded shops. The idea behind the launch of this mall in the heart of Pakistan is to boost the retail industry
Following up on his expansion plan, Hassan Sheheryar Yasin recently opened the doors to his first ever store in Karachi at Dolmen Mall. The flagship store has everything from separates to daily wear, formals to semi formals, starting at the minimal price
Orient Premium Festival Collection 2015 “Pastel fresh buds and jeweled shades blended together in perfect harmony to forge an unmistakable style statement.” With the Eid almost around the corner, there’s only one thing on every girl’s mind: her Eid ensemb
New store openings are all the rage lately on the Pakistani fashion scene and nobody wants to be left behind. Following suit, BeechTree opens doors to it’s biggest outlet in Dolmen Mall Clifton, Karachi. The launch was accompanied by an exclusive fashion
Flamboyant retail & fashion brand Sana Safinaz opened the doors to their new flagship store in Lahore, this is the design duo’s largest stand-alone retail space by far, which houses prêt, luxury prêt, unstitched fabric and accessories range by the coveted
MANGO opened the doors to it’s third store in Pakistan with the launch of its Spring/Summer 2015 Collection on 7th May at Centaurus Mall, Islamabad. The collection is inspired by the 70’s approaching romanticism, bohemian and carefree style. MANGO has als
Interwood Mobel launched their Signature Kitchens line designed by acclaimed Italian architect Alfredo Zengario at their flagship store in Karachi. The signature kitchens line consists of 15 unique and beautifully crafted kitchens, from minimalistic to an
It seems like Zamzama Mall is turning into a hotspot for designer stores, as one after another opens up. Sofia Naveed Lari, who debuted her design career in 2009, opened the doors to her flagship store in Karachi on the 15th of April 2015. SNL is known fo
Good, scratch that, great news for fashion stalwarts in Lahore! Acclaimed retail brand Sapphire launched their Flagship store with an exclusive preview and fashion presentation on 10th April. The store is located at: 23-K, Gulberg 3, Lahore, Pakistan and
Designer duo Deepak and Fahad have opened the doors to their first retail outlet situated in Zamzama Mall, Karachi. DnF designer label is primarily known for menswear, but their recent collection titled “Siyaah Sufaid” shows promise and potential for wom
What better way to launch a kids collection than to host a kids carnival, which is exactly what Stoneage did for the launch of their “Stoneage Kids Spring/Summer 2015” collection in Lahore. With more and more brands moving into the kids division, the litt
The Pink Tree Company by Mohsin Sayeed, Hadia Khan and Sheena Rizvi launched their 2015 Spring/Summer Resort Collection on19th March at The East End, Karachi. The collection spanned across casual day wear, formal evening wear and beachwear lines. Mohsin S
Maheen Khan’s retail fashion brand Gulabo launched it’s eStore on the 75th Pakistan day, which offers a complete range of Womenswear, Menswear, Accessories & Children’s Clothing. However, the overseas fans of Gulabo cannot enjoy the online shopping experi
Renowned menswear designer Emraan Rajput has announced the launch of his outlet in Karachi. The designer store will open it’s doors to public on 27th March 2015. Emraan Rajput flagship store will boast a variety of casual and formal outfits for the conte