Sadaf Chaudhry – Edition

Day 2: Backstage notes from #FPW17

14 Sep, 2017

The backstage of a fashion show like #FPW17 is a madhouse: an army tirelessly puts their day and night to make sure the show

Women’s Day Celebration with Atiqa Odho at Mona J Salon

28 Mar, 2017

Atiqa Odho Cosmetics celebrates Women’s Day In a fun filled and lively event, Atiqa Odho introduced her range of Atiqa Odho Cosmetics to the

Pepsi’s New Mantra

25 Mar, 2017

Pepsi unveiled its new mantra “Jee Lay Har Pal’ with none other than the biggest rock star of Pakistan; Atif Aslam. For decades, brand

Deepak Perwani’s Bridal Atelier Launch

25 Mar, 2017

Deepak Perwani launched his bridal atelier with much fan fare to the effect of models waltzing around in his latest bridal collection. Hair, makeup

Tesco opens up in Karachi

20 Mar, 2017

The British retail giant Tesco was recently launched in Karachi with a bang by Limestone Pvt. Ltd. Models, socialites and celebrities all attended the

Chinese New Year menu at Dynasty – Avari Hotel

31 Jan, 2017

Dynasty at Avari Hotels, Karachi is celebrating the Chinese New Year with a new menu full of delicacies that will leave you yearning for

The Biggest Mannequin Challenge in Pakistan

7 Dec, 2016

Iqra University Creates An Unconventional Record! The mannequin challenge has every one going crazy and on 4th December, Iqra University created the record of

Sanwal Concert

29 Nov, 2016

Ali Hamza, a poignant vocalist, storyteller and musical mind, toured Karachi with his new self-analysing musical journey titled Sanwal. The other half of Noori

Klose to You – Atif Aslam & Sonu Nigam Live US Tour

10 Oct, 2016

Pakistani and Indian superstar singers Atif Aslam and Sonu Nigam joined forces to rock US with electrifying concerts all over the country. The popular

On the night stand – June 2016

30 May, 2016

Paper Towns by John Green Though listed as a young adult novel, Paper Towns is a great life lesson about how all that glitters

Honoring Creative Excellence: PAS Awards 2016

1 May, 2016

Imagination, Innovation, Inspiration – that’s precisely what the annual Pakistan Advertisers Society Awards celebrate. Held on 30th April at the Expo Centre, PAS Awards

Eid-ul-Fitr: 3 Days, 3 Dresses

16 Jul, 2015

We can barely contain our excitement as we write this… Because Eid is here, yay! And we are all going insane to find just