Sapphire

Pakistani Fashion Industry Steps Up In Wake Of Covid-19

18 Apr, 2020

Covid 19 has taken over the world like a storm of fear but also – togetherness! Last week we covered Asim Jofa’s…

Can the new faces of Sapphire continue the legacy?

22 Jan, 2018

Ever since it was announced that Elan’s Khadijah Shah and Sapphire would be parting ways after their hugely successful collaboration, there was much talk

Freedom in Fashion

14 Aug, 2016

From decorating the neighborhood as children to dressing up in green as grown ups, Independence Day celebrations are a must. Here’s how you can

Sapphire goes to Africa

26 Jun, 2016

The Sapphire team takes us on a visual trip to Namibian Desert in South Africa, where we see nature’s beauty in it’s brutal most

5 Affordable Retail Brands for Working Women in Pakistan

14 Sep, 2015

We women know the dilemma of not having enough outfits for the workplace. Does it always seem that you’re wearing the same items in

Sapphire opens doors to their Flagship Store in Lahore

10 Apr, 2015

Good, scratch that, great news for fashion stalwarts in Lahore! Acclaimed retail brand Sapphire launched their Flagship store with an exclusive preview and fashion